2017 Year-End Diversification Analysis
In July, we published an analysis quantifying the effect diversification had on the range of returns realized in the portfolios of over 2,400 Groundfloor investors up until that time. With 2017 now be[...]
In July, we published an analysis quantifying the effect diversification had on the range of returns realized in the portfolios of over 2,400 Groundfloor investors up until that time. With 2017 now be[...]
I'm Chris Schmitt, VP of Software for Groundfloor. Having been a major part of the building and development of Groundfloor since the very beginning, on one hand it's satisfying to see how our product [...]
Last week, our co-founder and CEO Brian Dally jumped on the Lend Academy podcast to talk about personal investing and what drives our mission to offer access to non-accredited and accredited investors[...]
Today we’ve taken an important step toward balancing overwhelming investor demand with a more steady and radically larger supply of Groundfloor loans. This post explains why we’re launching our loan o[...]
For those of you reading this who I’ve not yet helped or talked with, I’m Michelle Garrison, director of customer relations for Groundfloor. Since joining the company over six months ago, I’ve really [...]
Today we are excited to announce the introduction of monthly interest payment investments. Starting with our next loan release, you can invest in both deferred payment and monthly payment loans to fur[...]
GROUNDFLOOR has two customers: real estate investors looking for funding (who we refer to as borrowers) and retail investors looking to invest passively on our platform. Borrowers come to us looking f[...]
As Business Insider reported yesterday, two fellow investing startups recently stepped into the ring to debate the merits of passive and active real estate investing compared to investing in public ma[...]
Today we announced an important new partnership with Direct Access Capital (DAC). This is an important development for Groundfloor and real estate investors across the country. Here’s why:
UPDATED: Saturday 12:19 PM ET
Groundfloor is a unique financial product for individual investors that allows non-accredited and accredited investors alike to participate directly in real estate investment loans on a fractional basis. We open the door to short-term, high-yield returns backed by real estate. Typical loans have returned 12 percent annually on a six- to 12-month term.
Groundfloor offers the best of all worlds: short-term real estate investments with high-yield returns, and it takes only $100 to get started, invest in $10 increments.
Groundfloor was founded in 2013 by Brian Dally and Nick Bhargava. The company is headquartered in Atlanta, Georgia with a fast-growing team on a mission to reformat and open private capital markets for the benefit of individual investors and the investments they fund.
Disclaimer: Groundfloor's claim of consistent 10% returns is based on previous historical returns and current available investments, which range from 4% - 14% barring any losses. Investing is not without risk, including the potential loss of invested principal.