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Announcing IRAs

By | on 16, Jun 2017 |

The past few months have been busy for the team here at Groundfloor. We’ve been focused on improving the investor experience. And we are pleased to announce the launch of the #1 most-requested product[...]

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Resolution of our Loan for 4626 Brooks St NE

By | on 12, Jun 2017 |

Groundfloor aims to offer investors a full spectrum of risk adjusted returns; from 5.5% to almost 25%. As basic finance theory instructs, investment returns should increase as the risk of a given inve[...]

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Say Hello to Tax-Advantaged Real Estate Investing

By | on 21, Mar 2017 |

We recently announced the availability of one of our most frequently requested features, the ability to invest in Groundfloor loans via self-directed Individual Retirement Accounts (“IRAs”). That’s ex[...]

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Behind The Curtain - A Case Study Of How We Choose Our Loans And Principals

By | on 11, Feb 2017 |

The past year has been an exciting time to invest with Groundfloor, and to borrow from us. From 2015 to 2016, we originated 125% more loans and saw a 424% increase in investments on our platform.

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A Critical Review of Two Loans for New Construction

By | on 03, Feb 2017 |

Recently, Groundfloor crossed another important milestone, repaying our 100th loan in January. We passed that milestone realizing no loss of principal in three years of lending. In one case of a loan [...]

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Post Mortem of a Problem Loan

By | on 15, Jan 2017 |

Groundfloor operates on core values that include efficiency, openness, transparency, and accountability. We emphasize those values in our lending operations for the benefit of our borrowers, and as an[...]

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When Things Go Wrong With a GROUNDFLOOR Loan

By | on 13, Jan 2017 |

As with any investment, GROUNDFLOOR's loans aren’t risk-free. Instead, exposure to risk must be approached thoughtfully and managed carefully. That’s a shared responsibility -- for us as an issuer of [...]

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New Year Tip #1: Automate Your Funds Transfers

By | on 01, Jan 2017 |

Among the many New Years resolutions people make, resolving to spend less and save more ranks up there with shedding those holiday pounds. If building your portoflio is on your list, Groundfloor can h[...]

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Loanapalooza :)

By | on 03, Dec 2016 |

There's a buzz around Groundfloor HQ this month that resembles our earliest days as a new startup launching its first loan three years ago. The excitement of scaling up to launch 20 loans for investme[...]

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Groundfloor Selected to Present at Venture Atlanta

By | on 27, Sep 2016 |

Today we’re proud to announce that Groundfloor has been selected to present at Venture Atlanta 2016, the South’s premier event for connecting technology innovation and investment capital. The event wi[...]