2021 Year in Review
Happy New Year! All of us at Groundfloor are looking forward to all that 2022 has in store for us, and for you, our customers. Before the new year gets too much further underway, though, let’s take a [...]

Happy New Year! All of us at Groundfloor are looking forward to all that 2022 has in store for us, and for you, our customers. Before the new year gets too much further underway, though, let’s take a [...]
One of the ways investors hope to make money is through cash flow. This means that when purchasing a rental property, many people wonder if investing in this type of appreciation makes better business[...]
After the COVID-19 pandemic’s onset in Q2 2020 triggered upheaval and uncertainty in financial and real estate markets, we wanted to provide Groundfloor investors with more insight into our asset mana[...]
This month, we caught up with Cedric Williams, a real estate entrepreneur in Colorado who’s worked with Groundfloor on several projects. We chatted with Cedric to learn about his journey into real est[...]
After the COVID-19 pandemic’s onset in Q2 2020 triggered upheaval and uncertainty in financial and real estate markets, we wanted to provide Groundfloor investors with more insight into our asset mana[...]
What is Real Estate Investing? Real estate investments can be a great strategy to build wealth. Buying and owning property can be lucrative and satisfying. It is not like a bond or stock investment. P[...]
As we wrap up another year of growth and innovation, we’re proud to announce another notable achievement: Groundfloor was recently named to the 2021 Deloitte Technology Fast 500 List! This is our seco[...]
After the COVID-19 pandemic’s onset in Q2 2020 triggered upheaval and uncertainty in financial and real estate markets, we wanted to provide Groundfloor investors with more insight into our asset mana[...]
Get to know the people behind the platform! Meet Joey Wilson, our VP of Customer Success. He sat down with us to talk about his role, how he found Groundfloor, and how he's built the Customer Success [...]
After the COVID-19 pandemic’s onset in Q2 2020 triggered upheaval and uncertainty in financial and real estate markets, we wanted to provide Groundfloor investors with more insight into our asset mana[...]

Groundfloor is a unique financial product for individual investors that allows non-accredited and accredited investors alike to participate directly in real estate investment loans on a fractional basis. We open the door to short-term, high-yield returns backed by real estate. Typical loans have returned 12 percent annually on a six- to 12-month term.
Groundfloor offers the best of all worlds: short-term real estate investments with high-yield returns, and it takes only $100 to get started, invest in $10 increments.
Groundfloor was founded in 2013 by Brian Dally and Nick Bhargava. The company is headquartered in Atlanta, Georgia with a fast-growing team on a mission to reformat and open private capital markets for the benefit of individual investors and the investments they fund.
Disclaimer: Groundfloor's claim of consistent 10% returns is based on previous historical returns and current available investments, which range from 4% - 14% barring any losses. Investing is not without risk, including the potential loss of invested principal.