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Ben Armstrong

Posts by Ben Armstrong

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About Loan Grading

By | on 21, Dec 2014 |

You may have wondered, "Why shouldn’t I just invest in the loans with the highest interest rates?" We thought it might be helpful to consider why a lender would, at one extreme, invest in an A loan (w[...]

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Ask the Borrower: Adam Ailion

By | on 17, Oct 2014 |   Borrower and Project Spotlights

I recently had the opportunity to sit down with one of our borrowers, Adam Ailion, for a question and answer session. It was a great experience and one that I am happy to share with our GROUNDFLOOR co[...]

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Your Investor Dashboard

By | on 28, Jun 2014 |


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Senior Loans vs. Junior Loans

By | on 21, Jun 2014 |

This post briefly considers the two main types of loans that borrowers currently offer GROUNDFLOOR investors--senior loans and junior loans--and examines some of the important differences between them[...]

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Is There Actually Any Value Investing Like This?

By | on 08, Jun 2014 |

“October: This is one of the particularly dangerous months to invest in stocks. Other dangerous months are July, January, September, April, November, May, March, June, December, August and February”.

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Diversification in Your Investment Strategy: The Tail Wagging the Dog

By | on 18, May 2014 |

In this post we’ll begin to discuss how regular investments through GROUNDFLOOR can fit within investors’ financial portfolios. Today, we’re addressing how investing through GROUNDFLOOR helps diversif[...]

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What’s it worth? Determining a Property’s Value

By | on 27, Apr 2014 |

Last week we discussed secured lending and how it reduces the risk of your investment. If you remember, we mentioned that the property’s value is really the key variable that an investor must consider[...]

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Secured Lending

By | on 19, Apr 2014 |

Many of our investors ask us "What happens if a GROUNDFLOOR loan that I invest in goes bad? Will I lose my money?"

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