As GROUNDFLOOR moves into its sixth year, we’re continually listening to customer feedback and working to make improvements to help them get the best investment experience possible. For some time now,[...]
Get to know the people behind the platform! Meet Lauren Pichardo, a member of GROUNDFLOOR’s Business Development team. We sat down with her to chat a little about her journey to the company and what m[...]
The 1970s had shag carpeting and acidic orange and green hues. The 1980s brought us Laura Ashley floral bedding and peachy pink and beige color schemes. And who could forget the pastel plastics and li[...]
If you’ve had a chance to explore our available investments page, you’ve no doubt seen our quoted loan rates. Alongside the Loan Grade (A through G), rates like 8%, 10.2%, or 7.5% give you a general i[...]
Yesterday morning, I was prompted with a poignant memory. It was five years ago, the notification on my phone reminded me, that GROUNDFLOOR launched our very first project to the public for investing.[...]
With more and more everyday Americans signing up to invest with GROUNDFLOOR, we thought it prudent to resurface an older post from January 2017 which discussed the Asset Management process we employ w[...]
Get to know the people behind the platform! Meet Hunter Stewart, a self-taught programming guru that has been with us for several years now. We sat down to chat about his background, how he came to GR[...]
At GROUNDFLOOR, we’re always looking for ways to better serve our investors and borrowers. That’s why we are thrilled to introduce a pilot of our new construction loan offerings. This exciting pilot p[...]
It’s been eight months since our last vintage analysis and that means eight more months of origination and repayment data to scrutinize. With that in mind, we thought investors would appreciate an upd[...]
In January, we published an updated diversification analysis on the range of returns realized in the portfolios of over 2,900 GROUNDFLOOR investors up until that time. We’ve updated and enhanced that [...]
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GROUNDFLOOR is a unique financial product for individual investors that allows non-accredited and accredited investors alike to participate directly in real estate investment loans on a fractional basis. We open the door to short-term, high-yield returns backed by real estate. Typical loans have returned 12 percent annually on a six- to 12-month term.
GROUNDFLOOR was founded in 2013 by Brian Dally and Nick Bhargava. The company is headquartered in Atlanta, Georgia with a fast-growing team on a mission to reformat and open private capital markets for the benefit of individual investors and the investments they fund.
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